Companies at present face distinctive challenges, whether or not it’s with hybrid cloud, AI, knowledge analytics, or the entire above. Delivering options that may deal with these challenges successfully requires a strong ecosystem of partnerships. On the middle of this vital ecosystem is the companion advertising and marketing crew at Cloudera, who work tirelessly in pursuit of excellence for purchasers—and in consequence, we’re proud to share that six of our very personal Clouderans have been acknowledged by CRN as a part of this 12 months’s Girls of the Channel. Every of those ladies play an integral function in fostering Cloudera’s companion ecosystem and delivering on probably the most urgent buyer wants.
Yearly, CRN publishes its Girls of the Channel mission to honor feminine executives for his or her accomplishments in the course of the earlier 12 months, in addition to the far-reaching impression these ladies have on the broader expertise business. Winners of this award are ladies who’ve performed a distinguished function within the IT channel ecosystem with both a channel group, options supplier, or distributor.
Let’s rejoice Cloudera’s personal Girls of the Channel and be taught a bit extra in regards to the winners.
Natascha Lee, Head of International Companion & Alliance Advertising – Natascha—a six-time winner of the Girls of the Channel awards—boasts over 20 years of channel advertising and marketing expertise throughout a number of B2B expertise companies, together with her time right here at Cloudera. In her place, Natascha has led the transformation of Cloudera’s already high-performing International Companion & Alliance Advertising crew, weaving collectively the artwork and science of promoting to drive demand. She and her crew’s work has been instrumental in aggressively pursuing income objectives and rising market share, in addition to has immediately contributed to main development throughout the companion advertising and marketing program. Throughout her time with Cloudera, Natascha has helped facilitate main companion integrations with organizations like NVIDIA, amongst others, as the corporate continues to strengthen its choices.
Valaretha Brown, Senior Companion Advertising Supervisor – Valaretha has delivered impactful outcomes and development alternatives via her work executing inventive strategic advertising and marketing applications at Cloudera. A 3-time winner of the Girls of the Channel awards, Valaretha usually aligns with trusted advisor companion contacts to ship revolutionary demand-generation applications. Valaretha works collaboratively with advanced, extremely matrixed companion organizations to uncover strategic initiatives that make a direct impression. As part of that function, Valaretha has been on the coronary heart of incorporating companions in marketing-wide applications, driving vital new leads, and delivering cobranded, impactful content material for joint campaigns.
Lan Chu, Senior Companion Advertising Supervisor – As Senior Advertising Supervisor in Companion Advertising at Cloudera, Lan leverages her greater than 20 years of experience in advertising and marketing technique and demand era to work intently with cross-functional groups, companions, and distributors to ship channel-focused advertising and marketing applications that amplify gross sales and drive enterprise success for Cloudera’s total companion ecosystem. Actually, you possibly can be taught extra about Lan and her work with the companion advertising and marketing crew right here. Being named as a Girls of the Channel recipient is a mirrored image of Lan’s dedication to elevating companion advertising and marketing applications at Cloudera and her deep understanding of what the wants of consumers actually are.
Naomi Gravelding,Companion Advertising Supervisor – As a veteran of software program startups, Naomi has a deep understanding of the area and the skillset to quickly react to modifications out there. Her work has helped to broaden companion advertising and marketing communications initiatives and fold in new and improved methods and processes to spice up consciousness of Cloudera’s companion ecosystem and prolong the corporate’s attain with present and potential companions. Naomi constructed Cloudera’s first LinkedIn Companion Showcase web page, which permits companions to have interaction immediately with the broader companion ecosystem. By means of her efforts to develop the companion advertising and marketing program, Naomi has helped enhance attain amongst companions and prospects and set up clear pointers for efficient digital communications.
Janet O’Sullivan, Senior Companion Advertising Supervisor – Janet’s dynamic and far-reaching function managing companions throughout 4 continents has had a big impression in fostering development, creating a powerful companion ecosystem, and producing vital ROI, all in service of delivering on prospects’ most vital wants. Her efforts have been extremely profitable, producing a 50% development of the companion pipeline in her area collaborating with companions and inner stakeholders on greater than 80 actions. These campaigns ranged from among the largest business occasions to smaller, rather more targeted, account-based advertising and marketing (ABM) actions. She has additionally performed a vital function in driving the companion advertising and marketing crew’s advertising and marketing growth funds throughout the companion ecosystem.
Caitriona Snell, Senior Supervisor, AI/ISV Companion Advertising and Advertising Operations – Caitriona is one other integral member of Cloudera’s companion advertising and marketing crew, driving operational excellence and managing long-term tasks that enhance world income alternatives within the channel. Caitriona has established herself as a pacesetter and even acts as an issue skilled on advertising and marketing initiatives for different groups. As a winner of Girls of the Channel, she is being acknowledged for her function in piloting a lead distribution program throughout a number of geographies that will in the end result in vital deal registrations and an unlimited variety of new alternatives. She has additionally performed an vital function in connecting Cloudera expertise and options to broader environmental, social, and governance (ESG) reporting wants—a facet that has change into more and more vital for purchasers and, likewise, vital for channel companions to assist deal with.
Be taught extra how Cloudera’s companion ecosystem can help your hybrid cloud journey.