Someplace, a boss-guy is banging on a convention desk, shouting into the convention cellphone: “Convey me extra AI tasks! The following one that suggests shopping for something, even a pencil, that doesn’t have AI in it, is fired!”
Subsequent, the EVPs and SVPs will scurry out of the room, then blast out directions to their VPs and administrators that that they had higher begin looking for AI options to the entire issues that managers used to do with out AI, to allow them to scale back headcount by 50%.
Sadly, their seek for AI will land on an infinite variety of outcomes. Right here’s a plan: go take a look at the web sites of the stodgy outdated distributors that we already used from earlier than AI, work out what precisely we had been doing with them, after which purchase or construct the AI that may try this.
However once you get to their web sites, each single considered one of them is doing AI now! Not solely that, every claims to be some mixture of the primary, main, best, finest rated, and strongest AI vendor of their house.
To determine it out, let’s rent somebody who’s been on the vanguard of AI for 5-10 years. Plenty of resumes now say they’ve been doing AI since eternally within the profession web site.
Uh-oh. AI is actually all over the place, and everybody says they do it. It’s a no-win state of affairs.
What if all of us cease saying AI on the identical time?
If all of us determined to cease saying AI, cease mentioning it, cease typing it, I believe we might really get out of this mess we’ve allowed ourselves to place ourselves in.
I’m severe. Don’t. Say. A. I. Ever. Once more.
Abruptly, we simply gained’t discuss it anymore. Then all of the issues that had been AI-something, and the businesses that had been going to rebrand and put .AI on the finish of their names, we are able to simply name them no matter they had been earlier than.
Now, I’m not speaking about AI going away. No, it’s means too late for that. We’re already soaking in it, and it’ll ultimately devour one thing like half the vitality output of the world and drain our aquifers.
As a substitute, we are going to merely assume each product firm, utility vendor or service supplier that has in some way survived the final three years should already be doing AI by now, and since it’s ubiquitous, we shall be allowed to maneuver on with our lives from there.
No extra worrying about getting left behind by the competitors due to AI. No extra concern of lacking out on the massive AI celebration. Let’s begin our personal celebration.
Flip up the bass. Loosen up, you’re respiration advantageous in right here. In spite of everything, you may’t spell air with out AI. Whoa.
Why No-Say-AI is such a clean transfer:
Now I do know, there could also be some blockers on the market, who for some cause or one other don’t like this concept. Possibly they invested a bazillion {dollars} in buying and selling AI chips and issues, I don’t know.
However for the remainder of us, right here’s three irrefutable worth pillars for dealing with objections and altering minds.
It wouldn’t value something additional. Besides perhaps redoing all of the sales space signage which had AI printed on it in a number of locations. Maybe, you possibly can stick a jalapeño mascot with googly eyes on there, and add a pair exclamation factors. “¡AI! ¡AI! ¡AI!” Now you have got an additional spicy sales space.
It wouldn’t take quite a lot of effort on anybody’s half. The truth is, it will save us no less than two keystrokes per sentence, and now not would we’ve to fret about grandma considering it’s really referencing A-1 steak sauce, or your cousin Al, who’s identify appears to be like precisely the identical as AI in any sans-serif font.
It might make issues simpler to know. An AI service would change into a service, an AI app would change into an app, and an automatic AI workflow would change into an RPA bot once more. It might save us from having to determine if the precise factor we’re speaking about is AI-powered, or if it’s the AI mannequin itself, or some type of autonomous AI agent.
Lastly, we’ll be capable to return to creating architectural selections primarily based on whether or not the answer generates the meant outcomes and enterprise worth, whether or not or not AI is concerned.
When/the place can we begin?
Clearly, this isn’t simply an occasion, this can be a motion. And all severe actions want to start out someday. We might cease saying AI beginning now.
Within the subsequent assembly in regards to the factor which shall now not be named, everybody will sheepishly look away from whomever says it like they broke wind. The boss can’t fireplace everybody for not doing the factor, if no one will even acknowledge that the factor the board informed the boss-man to do even exists.
And we’ll all sing, “Bye, ¡AI! ¡AI! ¡AI!” as the thrill is killed.
How can we cease individuals from saying it?
Somebody is sure to leap out of line and attempt to capitalize on the perceived absence of AI hype as a possibility to achieve market share. Nonetheless, I’m not on board with any form of laws to implement this. That will make it simple for lobbyists and attorneys to go after it and destroy all the things.
A social taboo, now that’s a lot more durable to squash.
Some well-meaning nameless group might arrange an AI Agent, er, agent, to tirelessly scour the world’s communications for cases of individuals unnecessarily utilizing the letters on something, after which spam their feedback relentlessly with a GIF of the jalapeño mascot mocking them.
Distributors can retrain our copilots and search engines like google henceforth to make use of AD (synthetic dumbness) algorithms to dumb down the offending communications for our analog brains. Ultimately, we’ll naturally lose curiosity, as a result of our methods and brokers won’t ever want to say it to us once more.
©2025 Intellyx B.V. Intellyx is an trade evaluation and advisory agency targeted on enterprise digital transformation. Protecting each angle of enterprise IT from mainframes to synthetic intelligence, our broad focus throughout applied sciences permits enterprise executives and IT professionals to attach the dots amongst disruptive tendencies. Not one of the organizations talked about on this article is an Intellyx buyer. No [redacted] was used to assist write this text, in any means.