Meta’s sensible glasses experiment is shifting into its subsequent part. After scoring a shock hit with its Meta Ray-Ban sensible glasses, the corporate is now teaming up with Oakley for a extra rugged, sport-focused lineup and good tech upgrades. Right here’s when to get them.
What’s new right here?
For starters: battery life and video high quality.
The Oakley Meta glasses double the runtime of the Meta Ray-Bans, providing as much as 8 hours of steady use, plus 48 hours with the included charging case. Video seize additionally will get an enormous enhance, leaping from 1080p to 3K decision.
And whereas some early rumors steered Meta may experiment with a center-mounted digital camera for this athlete-focused mannequin, that’s not the case. The digital camera stays tucked into the temple, identical to on the Ray-Bans.
Additionally like earlier Meta glasses, the Oakleys function open-ear audio system, built-in microphones, and full Meta AI integration. Meaning you possibly can nonetheless take calls, stream music, or get real-time solutions from Meta’s voice assistant, together with visible queries about what you’re .
The primary mannequin within the new lineup is the Oakley Meta HSTN. Preorders open July 11 for $499 in 15 nations, with different Oakley types beginning at $399 set to observe later this summer time.
Right here’s the complete launch checklist:
- Australia
- Austria
- Belgium
- Canada
- Denmark
- Finland
- France
- Germany
- Eire
- Italy
- Norway
- Spain
- Sweden
- UK
- US
Meta additionally says it’s working to “convey Oakley Meta HSTN to Mexico, India, and the United Arab Emirates later this 12 months.”
The most important shift right here is the target market
Meta is positioning these as its first entry into the “efficiency” class, with IPX4 water resistance for sweat and splashes, and Oakley’s signature wraparound body types to match.
At launch, there can be 5 body and lens, together with transitions, with colour choices together with black, brown smoke, clear, and heat gray (all prescription-ready for an additional price). The $499 limited-edition launch mannequin comes with gold accents and Oakley’s PRIZM gold lenses to underline the special-edition angle.
A Prada partnership is reportedly within the works too
The Oakley collaboration isn’t the one model extension Meta has deliberate. In response to a current report from CNBC, Meta can also be prepping a Prada-branded sensible glasses line as a part of its expanded multi-year partnership with EssilorLuxottica (the mother or father firm behind Ray-Ban, Oakley, and extra).
Whereas particulars on the Prada glasses are nonetheless underneath wraps, together with timing and closing design, former Meta staff informed CNBC that Prada’s signature chunky body types may make them an excellent match for housing the cameras, mics, and chips wanted for Meta’s sensible glasses tech.
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